Learning how to get the most from online communities can take time. This webinar will fast-track you to achieving effective online communities which produce rich data.

We cover the following topics:

  • The benefits of Online Communities (MROCs) vs. traditional market research methods
  • What Online Communities offer that traditional market research does not
  • Examples of how Online Communities can be used to the advantage of various departments within an organisation
  • The importance of choosing a platform that is user friendly and can be customised in real-time
  • Analysis of data from Online Communities
  • How Integration of Online Communities can be used in conjunction with Social Listening, enabling a virtuous cycle of customer insights