The use of dashboards in market research has not become the norm for the ‘average’ market research project.
Why? Firstly, the cost is prohibitive and beyond the budget of anything but large surveys such as a sizeable tracking study.
Secondly, delivery times and staff time have been excessive.
In this short video MRDC Software’s Sales Executive Nikki Sunga explores the possibilities of now being able to deliver online dashboards in market research on a low budget and in a timely manner.
“Now Everyone Can Afford Online Dashboards, Can You Afford Not To”