IS MRDCL RIGHT FOR YOU?
Unmatched productivity in the right hands
MRDCL is the most powerful scripting language for tabulations in the world, but that doesn’t mean it is right for you. In the hands of data processing professionals, MRDCL will offer unmatched productivity. You should treat MRDCL like an investment from which you are expecting a big payback. With the right staff and the right training, MRDCL will mean that you can handle projects in a fraction of the time that other products might take. This is not just 10% faster, we mean that you will prepare and run projects in half the time or less than other software. In some cases, we can claim tent times quicker.
If you want easier to use software, take a look at Snap and QPSMR.
NOT JUST POWER BUT FLEXIBILITY
Maximising productivity
Power and flexibility are over-used terms in the software market. So, let’s look how our claim of MRDCL’s power and flexibility stack up.
In terms of power, you will not find another crosstabulation software package that can produce any table that you want. You will not find another crosstab package that will run any significant number of tables on any number of respondents as quickly.
In terms of flexibility, MRDCL excels in giving tools that allow you to approach complex, repetitive or unusual requirements in an effective way. You can build templates that can simplify the way your team works.
DESIGNED FOR TEAMS
Unique design to allow project sharing
Many specialist DP professionals within research agencies choose MRDCL for tabulation production. Additionally, MRDCL offers some special benefits to teams that work together. The powerful templating tools for tabulations can be shared easily amongst teams, improving productivity even further.
The unique design of MRDCL means that you can share projects between senior and junior staff such that senior staff focus on the more skilled tasks that benefit most from their knowledge.
The design of MRDCL means that it is easier for teams to share projects and addresses one of the drawbacks of other scripted software by making it simpler to hand over projects to colleagues.
CUSTOMISABLE TEMPLATES
Don’t reinvent the wheel for each project you handle
One of the key features of MRDCL is the ability to design your own customisable templates so that you can automate complex or repetitive requirements. All you do is build the template once so that you and your colleagues can share the templates to increase productivity.
This feature can save your staff hours of time, reducing errors and avoiding you or your team wasting time re-scripting commonly needed requirements. Further, this feature will make it easier to hand over products to colleagues or to share projects when people are too busy, absent or leave.
TRACKING STUDIES
Manage tracking studies more efficiently
Many market research studies take the form of tracking studies. MRDCL has a suite of tools to make tracking studies easier to manage, handling questionnaire differences that occur from wave to wave and providing tools that allow you to automate your analyses.
MRDCL also has an optional add-on, known as OnTraq, that provides you with a template to handle the most complex tracking studies with most of the work manageable from wave to wave by less skilled staff.
The same tools also work well for multi-country studies or projects with multiple versions of the questionnaire, for example.
SWITCHING FROM QUANTUM
Use modern tools to improve your productivity
Many of our users are former users of Quantum, a market leader for scripted tabulations in the 1990s. Moving from Quantum to MRDCL is an easy transition. Specifically, we have over 50 videos which give you comprehensive guidance on how to use MRDCL.
To transition successfully, it is important to learn how to use the modern tools. You will find that MRDCL offers real productivity gains over older, more structured systems like Quantum. We offer free induction and support to ensure you make the most of your investment in MRDCL.
Any table you can produce in Quantum can be created in MRDCL.
AUTOMATION
Optimise your use of MRDCL
Automation has become an important part of the market research process as clients demand faster delivery of reports and results.
MRDCL offers two types of automation. Within the program, there are a whole set of tools to automate handling data and producing reports. This ensures that staff spend as little time as possible on projects. Also, MRDCL can be built into external system’s processes and be used as an engine to do your number-crunching.
These modern automation tools bring efficiency and productive gains, reducing errors.
HOW TO LEARN MRDCL
Make the most of what MRDCL offers
Learning MRDCL so that you make the most of your investment in MRDCL is important. We recognise that learning takes place in three levels. The first level is to learn the basic script that will allow you to carry all the basic things you need to do to produce tabulations from market research or other business data.
The second stage is to write this script in an efficient way to minimise the time you spend and to reduce errors. The third level is to build re-usable templates that will save you a great deal of time when handling similar tasks.
Reaching the first two levels is easy for those with experience of another scripting language. We offer free initial induction, over 50 videos which cover the basics, specific techniques and needs, as well as usage of advanced tools. We also include support and free advice on your scripts to help you to make the maximum use of MRDCL.