If you’re serious about carrying out online surveys you will need to consider the 10 essential things described in this article. This is not intended as an exhaustive list – there may be other features that you need due to your own circumstances. However, in my opinion, these are a good starting point.
An explanation of why MRDCL may or may not be the right replacement for Quantum. Hundreds of software platforms now produce crosstabulations (sometimes called crosstabs, tables or tabulations). However, there is a massive difference between what Excel and top-end tabulation software products like Quantum, MRDCL, and Merlin can produce in terms of crosstabs.
Have you considered changing the software you use? If so, have you looked at the 10 biggest problems with switching your software? You might be sure that you need to change the software you use but it’s easy to postpone the decision. Is that the right decision? This article looks at the problems with switching to another software solution. Although it is applied to the market research industry, most of the factors apply to any business sector.
MRDCL users are so used to runs completing in seconds that it sometimes comes as a surprise when a run takes several minutes or even hours to run. So, let’s look at the five things that will make your MRDCL runs faster because, in our experience, most long run times can be reduced hugely.
My company is both of a user of several software packages and a vendor of software packages. Whilst I have worked in the marketing and market research sectors for many years, I think this 7 Step Software Evaluation Approach works in any market. Carrying out effective software evaluations is important so that good business decisions are made.
If you are looking for market research survey software, you might wonder how to start your search. I decided to explore the home pages of 61 survey software suppliers and check for the presence of 34 keywords.
There are an increasing number of ways to report market research data. Some take little effort, while others need careful consideration before undertaking. This is not an exhaustive list but illustrates the wide range of options available.
Like a lot of computer-based tasks, data analysis and tabulations from market research surveys can be easy in many cases, but exponentially more time-consuming when things become more complex…
Online surveys may have made conducting surveys easier, but survey analysis and reporting have undoubtedly become more complex. The reason? There is more choice about how researchers deliver findings and, consequently, buyers of research expect more flexibility. Resolve Premium, which we released early in 2021, offers a new alternative to the possibilities available.
As leading market research software suppliers, we have noticed an increased demand by research buyers to access their survey data in recent years. This demand is not new. Back in the 1980s, Quanvert allowed researchers to produce crosstabulations from surveys quickly and easily.